Role of health-related claims and symbols in consumer behaviour
The acceptance of food products with health information is influenced by many different factors. Familiarity with the product, health claim or functional ingredient used plus personal relevance appear as the most important determinants. But what is the actual effect of health information on consumer behaviour regarding food choices?
CLYMBOL, a research project running from 2012 to 2016, aims to understand better the effects of health claims and symbols on food labels, and how this affects purchase and consumption behaviour.
Latest News
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Listen to the new CLYMBOL podcast
In this interview, Dr Igor Pravst, leader of the first work area in the CLYMBOL project, presents the research conducted so far and shares some preliminary results about the history...
Read moreCLYMBOL @ the Food Labelling Conference …
June 3 2014 - The project coordinator, Dr Sophie Hieke (EUFIC) presents consumer research into health claims, including preliminary results from CLYMBOL, at the Food Labelling Conference organised by the...
Read moreCLYMBOL @ the 4th Summer School on Food …
May 28 2014 - CLYMBOL’s project coordinator, Dr Sophie Hieke (EUFIC), presents CLYMBOL research to participants of the 4th Summer School on Food Law, outside of Warsaw, Poland. Find the agenda...
Read moreCLYMBOL meets Taiex
May 26-27 2014 - Dr Igor Pravst (University of Ljubljana) attends a workshop on nutrition and health claims organised by the Technical Assistance and Information Exchange (Taiex) instrument of the European...
Read moreCLYMBOL @ the 6th International Freseniu…
May 13-14 2014 - Project coordinator Dr Sophie Hieke (EUFIC) speaks about consumer research into health claims, including preliminary findings of the CLYMBOL project, at the 6th International Fresenius Conference in...
Read moreCLYMBOL meets the Nordic Consumer Counci…
May 13 2014 - Dr Laura Fernàndez-Celemín (EUFIC) speaks about CLYMBOL during her presentation at a conference organised by the Nordic Consumer Council in Oslo.
Read moreWhat is the project CLYMBOL about?
Interviews with CLYMBOL researchers: Dr Sophie Hieke, the Principal Coordinator of CLYMBOL, and Prof Klaus G. Grunert, the Scientific Advisor to the project, describe project outcomes and relevance of the research.
CLYMBOL meets EuroFIR
May 27 2014 - CLYMBOL has been invited to attend the General Assembly Meeting of the European Food Information Resource Association (EuroFIR) in Brussels. Dr Sophie Hieke (EUFIC) presents the project and…
CLYMBOL meets the Danish Meal Partnership initiative
March 17 2014 - Prof Klaus G. Grunert and Violeta Stefan (Aarhus University) attend an expert group meeting organised by the Danish meal partnership group in Copenhagen. They present CLYMBOL research and…
CLYMBOL @ ELC's 30-year anniversary
November 26 2014 - CLYMBOL has been invited as a keynote speaker to the 30-year anniversary of the Federation of European Specialty Food Ingredients Industries (ELC) in Brussels. Dr Sophie Hieke (EUFIC) speaks about…
CLYMBOL @ the 5th Austrian Milk Forum in Graz
November 21 2013 - Prof Wim Verbeke (Ghent University) presents the CLYMBOL project at the 5th Austrian Milk Forum (Österreichisches Milchforum) in Graz, Austria. See an overview of the event here.
CLYMBOL goes to the Commission
September 26 2013 - CLYMBOL’s project coordinator, Dr Sophie Hieke, has been invited to present CLYMBOL at the European Commission’s Platform for Action on Diet, Physical Activity and Health. This forum includes…
Read the new CLYMBOL Food Today article
We invite you to read the first CLYMBOL Food Today article about the project's objectives and first research activities. It is available online on the EUFIC website in 11 languages:…
CLYMBOL 1st annual meeting
September 24-25 2013 - The CLYMBOL consortium will meet for their first annual meeting in Ljubljana, Slovenia. On Wednesday, the Stakeholder Advisory Board (SAB) of CLYMBOL will convene for the first…
CLYMBOL @ the Danish Meal Partnership initiative
August 20 2013 - Violeta Stefan (Aarhus University) is invited to speak at an event organised by the Danish Meal Partnership group in Copenhagen. She will give a presentation entitled ''Consumer understanding…
